Archive for the 'University Of Traffic' Category

Thriving Online Marketing Means Being Familiar with Who Your Web Visitors Are

Thursday, November 3rd, 2011

Net traffic is a saying used to be able to express a procedure for calibrating the number of persons browsing a specified internet site. More precisely than that, it looks at which pages on that site are visited, and by whom. All the related details is saved inside a data file referred to as the web server log. By looking at this specific log you can learn a variety of issues concerning the website under consideration, from such straightforward issues as what amount of individuals have accessed it, to the length of time each one stayed on the site, which web pages they used and in which order.

Yet why is any of this level of detail helpful? It’s like this: by keeping this kind of log of site traffic, you can use it to determine if there is one particular area of the web-site that may be attracting visitors, or if perhaps there are many of return viewers. Such details are then generally applied to help improve the website, should there be a particular webpage on the website which is mainly being unnoticed, it might show that the webpage is possibly not really interesting, or possibly hard to find. This would let a website manager recognize that either the web page content material ought to be assessed, or the site design to permit better accessibility to that particular page.

Note that traffic is always the greatest problem for just about all online marketers . . . exactly where to find it, whether to purchase it, ways to grow it. See this! Free Website Traffic

The actual web server record more or less permits you to recreate every site visitors experience on the website, from just how they located the site, precisely which pages these people visited, whatever they viewed on each page, as well as just what it was that guided these people to abandon the page. This is able to let the people managing the web site when there’s some specific factor sending away customers, or if a distinctive advertisement on a different web page is sucking in a greater than normal amount of users. Frequently the best manner to boost the flow of traffic on a web site is simply by spending to promote your opportunity on another website, since this results in a direct weblink from their page to yours. Consequently, if you are able to get your offer on a specially successful internet site, for instance a social network website which has a high number of daily site visitors, your chances of somebody visiting that website link and viewing your website tremendously improve. Even so, this works backwards as well; when someone pays you to market on your site, in that case although you receive the income from the ad, it will increase the chances of your visitors visiting that ad and leaving your site. Yet if individuals began to do this, a report of it would of course be retained within the hosting server log. Therefore if one special advert was stealing too many of your web visitors, it wouldn’t be beyond your capacity to eliminate that ad to prevent individuals clicking that specific link.

To conclude, web traffic logs offer a means of monitoring how productive your web site, though typically the most attention is given to the amount of viewings the website received, whether they be views of a few seconds or thirty minutes. With attentive analysis, web site traffic data is definitely an invaluable tool for a webmaster.

Webmasters and Publishers: A Match Made in Heaven!

Monday, January 11th, 2010

It’s pretty well-known that one of the best ways to drive traffic to your website is to post in various forums and leave your signature that includes a link to your site. While its true that this is a very good way to generate web traffic, how do you focus on the forums that yield the highest amount of qualified traffic?

With so many new sites coming online everyday, there is even greater opportunity for driving web traffic and increasing revenue. But how can you continue to target the ones that bring YOU the most success?

There are hundreds of webmasters out there who are desperate for people to post in their forums… especially those who are particularly knowledgeable in specialized “niche” topics. The competition is fierce so the last thing a webmaster needs is a plethera of completely useless postings on their forums.

Readers are looking for legitimate and accurate information that they can benefit from… and so the webmasters intent is get those high-quality postings in order to generate traffic and create a valuable community.

Most webmasters are very willing to trade forum postings (or other suitable content) with other webmasters. However, a growing number of webmasters are now paying for quality postings. It’s one of the more effective methods of obtaining the targeted material that their readers are looking for.

So in the vast expanse of the internet, we have these desperate webmasters and these determined content writers all chasing that same (often elusive) web traffic. The solution to this frustrating dilemma is to bring these two groups of people together in order to successfully accommodate the needs of both in a fast and efficient manner.

The Forum Seeders Network (FSN) is designed to do just that.

FSN is arranged to showcase two types of internet gurus:

1. Content writers and their list of specialty topics

2. Webmasters whose sites and forums are in need of quality content.

All you have to do is register as a member, and then create either a webmaster profile or a publisher profile (or BOTH if you are one of those multi-talented individuals).

After that, you are free to browse the profile listings and forums, and introduce yourself to other members whom you feel are a good match for you.

As a publisher, you can select the websites and forums that are of interest to you and then message the webmaster directly to let him or her know that you are available to provide targeted content for their website or forums.

As a webmaster, you can select content providers whose specialty topics are what you need for your website and/or forums and contact those individuals whom you would like to work with and form your agreement.

Any kind of agreement can be made from trading forum posts to purchasing fresh content or forum posting services. FSN does not take any commissions or participate in any way. We just provide the meeting place.

Membership is currently free for the first 100 members. The sooner you sign-up, the quicker you’ll start to find suitable matches.

So what are you waiting for? Surf out to The Forum Seeders Network now!

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The Forum Seeders Network – http://www.forumseeders.net

Stacey Brooks is a Software Developer and Web Consultant with over 15 years of programming experience in corporate industries such as timeshare vacation rentals, parks and recreations, manufacturing and distribution, securities trading, and medical practice systems in addition to her web development projects for communities, clubs, organizations and small businesses.

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Optimizing Your Dead Links!

Monday, November 17th, 2008

I have been reading, with great interest, all the online advice about how to optimize a website. We have a financial planning business in Victoria, BC. Like most towns, there are lots of financial planners, investment advisors, insurance agents, brokers, dealers, and Starbuck’s locations here. Somehow we needed to find a way to stand out, perhaps by getting our meta-tags in order.

For a time, we were looking fabulous in searches on Google, but our site couldn’t be found on Yahoo! Then we got the Yahoo search engine figured out … but promptly disappeared off of Google. Now I thought this optimizing thing would fix it once and for all.

The strategy made sense. You have your title designed, and it ties in with your meta-tags and content. You have your meta-tags match your content. You think about what content you actually want to have. I spent an hour or three on several of our site’s pages optimizing like crazy. Poof!

We were nowhere on Google and now I had successfully torpedoed our site on Yahoo! There were old (really old) dead link pages cropping up in searches for us on Yahoo. The brand spanking new, optimized pages were nowhere to be found. Huh?

Perhaps I needed to wait for the spiders and robots to visit. Day after day I would check. Financial Planning Victoria? Nope. Financial Planner Victoria? Nope. CFP Victoria BC? Nothing.

And then, today, I checked Yahoo and there we were #1 or #2 on Yahoo for all kinds of different search terms! It works!!! We were top ranked for at least three dozen different search terms! Financial Planner Victoria – #1! Retirement Victoria BC – #1! Tax planner Victoria – #1! And so on. I was thrilled.

I sent an email to everybody in the office bragging about it, and then set about creating our e-newsletter which tells clients about our website updates each month. I uploaded the new articles. One was about the wonders of technology. I encountered some weird loading prompts. I checked the website. It was extremely slow in loading. I checked it again. The main page was a dead link this time! I checked again, and while the main page loaded, the navigation bar only loaded partially. Dead link. Slow load. Nothing!

Here I had spent all this time optimizing pages and on the day it works, people will be clicking through to dead links! So I am now leaning out the second storey window, holding the computer by the cords in one hand, whilst finishing this article in the other. Should I drop the computer on the street? Come on! Lemme do it! Please! I’m swinging it around now like a lasso. I think I can hang it up on the telephone wires like an old pair of sneakers!

About The Author

Rick Hoogendoorn is an ‘associate’ and ‘pessimistic optimizer’ with Cheri Crause & Associates Inc. in Victoria, BC. Cheri Crause is a certified financial planner in the same town. www.chericrause.com